John Rodriguez
Market Manager
Hi, I’m John Rodriguez, Market Manager for 3 Rivers Radio Group. I have the privilege of working with an incredible team passionate about connecting people through the power of radio. Every day, I help bridge the gap between our listeners, local businesses, and the community we’re proud to serve.
In my role, I focus on creating meaningful partnerships that give our clients effective advertising solutions and strengthen the connection between businesses and the audiences who trust us. At 3 Rivers Radio Group, radio is more than just music and talk. It’s a platform to share stories, build relationships, and make a lasting impact.
Whether working with a small business on its first campaign or collaborating on larger community initiatives, my goal is always to deliver value, inspire trust, and ensure that our listeners and partners feel supported.
Welcome to 3 Rivers Radio Group
At 3 Rivers Radio Group, we’re more than just radio, your connection to great music, community, and innovative advertising solutions. With a passion for delivering entertainment and building relationships, our stations bring the best hits across generations while offering businesses powerful ways to reach their audience through both on-air and digital platforms.
Our Stations
At 3 Rivers Radio Group, we combine local radio's power with digital innovation's reach. Whether you’re tuning in for your favorite hits or partnering with us to grow your business, you can count on us to deliver with energy, creativity, and a genuine connection to our community.
Alive 96.9 FM – Cleveland’s Lite Rock
Alive 96.9 FM is where feel-good music lives. We play the best of the ’80s, ’90s, and beyond, creating the perfect soundtrack for your workday, drive, and downtime. Alive 96.9 keeps Cleveland moving with today’s lite rock favorites, whether at home or on the go.
101.1 The Eagle – Rhea County’s Classic Hits
From the unforgettable sounds of the ’70s to the anthems of the ’80s and more, 101.1 The Eagle takes you back to the golden era of music. Serving Rhea County and beyond, The Eagle is where timeless hits never fade, making every day feel like a classic.
105.5 The Mountain – Athens Classic Rock
Bold, energetic, and built for rock lovers, 105.5 The Mountain brings Athens the best in classic rock. From legendary guitar riffs to iconic rock ballads, this station keeps the spirit of rock alive and loud for a community that knows how to turn up the volume.
Digital Products That Work
In addition to our stations, 3 Rivers Radio Group offers a wide range of digital products to help local businesses thrive. From targeted online advertising and streaming campaigns to social media engagement and digital branding, we ensure your message reaches the right audience anytime, anywhere.
The Sound of Our Community
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